Email marketingSender and the GDPR: agreement, role and data location.
Sender is a email marketing tool. Most customers use it as a processor, it explains how to get its data processing agreement, and the data location depends on your account. Below: what to check and how to declare it.
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In short
- Category
- Email marketing
- Usual role
- Usually a processor
- Data location
- Often the European Union, check your account
- Agreement
- Obtained through the vendor
What does Sender do with personal data?
Manage mailing lists and deliver marketing campaigns. That is how Privacyboard describes a typical use of Sender, as a starting point you can edit.
The data usually involved: names, email addresses, subscription preferences, campaign content and engagement data where enabled.
Is Sender a processor or a controller?
Most customers use Sender as a processor: it handles personal data on their instructions, for the purposes they set. That is the common reading for email marketing tools and it is what Privacyboard suggests.
As a processor, it needs a written agreement with you under Article 28, and you should know which subprocessors it uses. Confirm the role against your own agreement, because the way you use a tool can change it.
Where does Sender store personal data?
Sender is usually associated with the European Union, but the location can depend on your plan or settings. Privacyboard prefills it as a starting point that you should check in your account.
How to find yours: Check your account settings or Sender’s data processing terms for where your data is stored.
Even when the main location is in the EU, ask whether subprocessors or support access involve a transfer outside the EEA, and record it if so.
Does Sender have a data processing agreement?
Checked on 1 November 2026. Vendors change their pages, so check the date.
Sender does not publish the full text of its data processing agreement on a public page. The reference page explains how a customer gets or signs it, usually from inside the account. Article 28 of the GDPR still requires a written contract, so get it and keep a copy.
What we noted when we opened the page: GDPR and data processing page. Says a DPA covering Article 28 processor terms is available on request via the team. No date or legal entity named. States subscriber data is hosted in the EU by default.
A page that exists does not mean you are covered. Whether the agreement applies to you depends on your plan and on what you accepted, so record the decision yourself in your vendor list.
Open the Sender reference pageHow to declare Sender
- 1
In your privacy policy
Name Sender as a recipient, say what it is used for (manage mailing lists and deliver marketing campaigns) and mention any transfer outside the EEA. Articles 13 and 14 ask you to tell people who receives their data.
- 2
In your vendor list
Add Sender with its purpose, the data involved, its role, its region and a link to the agreement. Privacyboard prefills all of this, you confirm or correct it.
- 3
In your processing register
Link Sender to the activities that use it, so each record shows its recipients. Article 30 asks the register to list the categories of recipients.
What to check before relying on Sender
- Keep proof of consent and a working unsubscribe for every list.
- Check what engagement tracking is on, such as opens and clicks, and mention it in your policy.
- Record the region and any transfer outside the EEA.
- Make sure you can find and erase one subscriber across lists.
Questions, answered.
Is Sender GDPR compliant?
Privacyboard does not certify vendors. Compliance depends on how Sender is configured and used, on the agreement you have with it and on your own practices. What can be checked is documented here: it explains how to get a data processing agreement, the usual role and the data location. Read the agreement itself before relying on it.
Does Sender have a DPA?
Sender does not publish the full text of its data processing agreement on a public page. The reference page explains how a customer gets or signs it, usually from inside the account. Article 28 of the GDPR still requires a written contract, so get it and keep a copy. The reference page is https://www.sender.net/gdpr-compliance/.
Is Sender a data processor?
Usually, yes. Most customers use Sender as a processor that acts on their instructions. Check your own agreement and how you use the tool, because the role can differ.
Where does Sender store data?
Sender is usually associated with the European Union, but the location can depend on your plan or settings. Privacyboard prefills it as a starting point that you should check in your account. How to find yours: Check your account settings or Sender’s data processing terms for where your data is stored.
Do I need to mention Sender in my privacy policy?
Yes, if Sender handles personal data for you. The GDPR asks you to tell people who receives their data (Articles 13 and 14). Name the vendor or its category, say what it is used for and mention any transfer outside the EEA.
How do I add Sender to my vendor list?
In Privacyboard, pick Sender from the catalog. The purpose, the data, the suggested role and a link to its agreement are prefilled, and you confirm each one. Creating a workspace is free.
Privacyboard is not affiliated with Sender. Names and logos belong to their owners and are used only to identify the tool. This page summarises public documents as checked on 1 November 2026; it is guidance, not legal advice, and it does not certify any vendor.